Empowering community groups and chapters

What is an online sub-community?

An online sub-community is a smaller, focused group within a larger online community. These sub-communities allow members to connect over specific interests, roles, or goals, creating more targeted and intimate spaces for interaction and collaboration.

Types of online sub-communities

Online sub-communities can take various forms, including:

1. Interest-based groups (e.g., hobbyist groups within a larger social platform)
2. Geographic groups (e.g., local chapters within a national organization)
3. Role-based groups (e.g., specific job functions within a professional network)
4. Project-based groups (e.g., teams working on particular initiatives)
5. Expertise-level groups (e.g., beginners vs. advanced users)

What is the value of having online sub-communities?

Enhances community experience

Online sub-communities provide several benefits that enhance the overall community experience:

1. More focused discussions and networking opportunities
2. Increased sense of belonging and connection
3. Easier navigation of large community spaces
4. Opportunity for members to find their niche

Drives results for the organization

Sub-communities can also contribute to organizational goals:

1. Increased member engagement and retention
2. Valuable insights and feedback from specific segments
3. Improved content and program targeting
4. Opportunities for identifying and nurturing community leaders

Best practices for creating sub-communities

Creating online sub-communities

Tip #1: Align with overall community goals

Ensure that sub-communities serve the larger mission and vision of the organization. They should contribute to overall business objectives and provide value to both members and the organization.

Tip #2: Start small and grow organically

Begin with a few well-defined sub-communities rather than trying to create too many at once. Allow groups to develop naturally based on member needs and interests.

Managing online sub-communities

Tip #1: Establish clear guidelines and governance

Develop specific guidelines for sub-communities that align with overall community rules. Ensure group leaders understand their responsibilities and have the necessary tools to manage their spaces effectively.

Tip #2: Foster a safe and trusting environment

Promote a culture of respect and privacy within sub-communities. Address conflicts promptly and privately, and ensure all members feel safe to participate.

By following these best practices, organizations can create thriving online sub-communities that enhance the overall community experience and drive meaningful results.